Video Marketing Blog | Trends & Tips by Orange Videos

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The importance of video in the digital marketing world is hard to overestimate. But, how much do you really know about video marketing? In this section, we share our knowledge on how video can help you achieve your marketing objectives and more. All for FREE.

Video Production Strategy

The Role of Hooks, Retention and CTA in Video Performance

May 02, 2026 Shweta Asuti

Video Production Strategy

What Makes a Video "Conversion-Ready" Before It Goes Live

Apr 27, 2026 Shweta Asuti

Ad Films, Brand Films

Why Your Video Campaign Needs a Distribution Strategy (Not Just Great Content)

Apr 24, 2026 Shweta Asuti

Ad Films, Brand Films

How Ad Creatives Are Different from Brand Films (And Why It Matters)

Apr 19, 2026 Shweta Asuti

Social Media Films

Why a Video That Works on Instagram Fails on YouTube

Apr 14, 2026 Shweta Asuti

Explainer Videos

Vernacular Video Strategy: How Regional Content Is Driving Growth in India

Apr 09, 2026 Shweta Asuti

Brand Films

How We Shot Hiranandani Arena a Brand Film in 3 Days

Apr 06, 2026 Shweta Asuti

Explainer Videos

Why Brands Are Switching to Explainer Videos in 2026

Apr 03, 2026 OrangeVideos

Corporate Videos

The Economics of Professional Video Production

Mar 30, 2026 OrangeVideos

AI Videos

What Are AI Videos? How AI-Powered Video Production Works

Mar 27, 2026 OrangeVideos

AI Videos

When AI Creates a Movement: The UnMute Anthem Story

Mar 20, 2026 OrangeVideos

Corporate Videos, Photoshoot

How a Well-Planned Shoot Can Fuel Your Meta Ads (and ROAS)

Mar 10, 2026 OrangeVideos

AI Videos

Creating 100 Years Journey Through a 4 min Video in 6 Weeks

Feb 26, 2026 OrangeVideos

Product Videos

7 Types of Product Videos That Actually Drive Sales

Feb 09, 2026 OrangeVideos

AI Videos

Wondering what AI Videos are? How AI-Powered Video Production Works?

Feb 09, 2026 OrangeVideos

Video Podcast

How Founders Can Use Podcasting to Strengthen Their Personal Brand

Jan 14, 2026 OrangeVideos

Ad Films

3 Real Business Applications of AI-Generated Product Videos

Jan 08, 2026 OrangeVideos

Brand Films, Corporate Videos

Corporate Film vs Brand Film: Key Differences and Which One Your Business Needs

Dec 26, 2025 OrangeVideos

AI Videos

From Output to Operating System: How AI Changed Our Video Workflow

Dec 18, 2025 OrangeVideos

Ad Films

Why Great Ad Films Start Before the Shoot: The Case for Pre-Production

Dec 11, 2025 OrangeVideos

Corporate Videos

Tides, Timelines and Tight Cuts: Telling SunPetro Chemicals' Story

Dec 04, 2025 OrangeVideos

Ad Films

Pitch. Produce. Play: A Behind-the-Scenes Look at HFC Arena

Nov 27, 2025 OrangeVideos

Video Podcast

From Edit to Audience: A Complete Guide to Podcast Post-Production and Distribution

Nov 20, 2025 OrangeVideos

Video Podcast

Production: Lights, Mics, Action - How to Record a Professional-Grade Podcast

Nov 13, 2025 OrangeVideos

Video Podcast

Pre Production: The Ultimate Podcast Pre Launch Guide

Nov 06, 2025 OrangeVideos

AI Videos

How AI is Revolutionizing Video Content Creation

Oct 30, 2025 OrangeVideos

Ad Films

The Power of Visual Storytelling: How Ad Films Can Shape Public Perception

Oct 17, 2025 OrangeVideos

2D Animation Videos

BTS - Crafting a 2D Animation Video with Ease

Oct 10, 2025 OrangeVideos

Corporate Videos

The Future of Video Production: Trends to Watch in 2025

Oct 03, 2025 OrangeVideos

Video Podcast

Podcasting could be the Best Marketing Strategy for your Brand

Sept 25, 2025 OrangeVideos

Documentary

The Joy and Challenges of Making a School Video

Sept 18, 2025 OrangeVideos

Corporate Videos

Types of Corporate Videos That Every Business Should Consider

Sept 18, 2025 OrangeVideos

Testimonial Videos

Power of Customer Testimonial Videos

Sept 11, 2025 OrangeVideos

Corporate Videos

Smartphone Filmmaking Hacks: Shoot Pro Quality Videos With Just Your Phone

Sept 04, 2025 OrangeVideos

Ad Films

5 Heartwarming Father’s Day Brand Campaigns

Aug 28, 2025 OrangeVideos

Corporate Videos

Reimagining Videos: Curating Content That Meets Every Audience’s Need

Aug 21, 2025 OrangeVideos

Product Videos

Bridging the Knowledge Gap: How to Convert Client Briefs Into Compelling Video Scripts?

Aug 14, 2025 OrangeVideos

Product Videos

Importance of Recce

Aug 07, 2025 OrangeVideos

Documentary

Voice over and its role in videos

Jul 31, 2025 OrangeVideos

Ad Films

Importance of Production Design

Jul 24, 2025 OrangeVideos

Social Media Videos

Types of Shots in Live Shoot Videos

Jul 17, 2025 OrangeVideos

Product Videos

AV Breakdown - A process never to skip

Jul 10, 2025 OrangeVideos

Ad Films

Symbo - A Digital Ad Film

Jul 03, 2025 OrangeVideos

Corporate Videos

Our Corporate Video Production Workflow

Jun 26, 2025 OrangeVideos

3D Animation Videos

How Much Does A Corporate Video Cost?

Jun 19, 2025 OrangeVideos

Corporate Videos

4Ds of Video Production

Jun 12, 2025 OrangeVideos

2D Animation Videos

5 Factors that Affect the Price of your Video

Jun 05, 2025 OrangeVideos

Social Media Videos

The Importance of Video Content on Social Media

May 29, 2025 OrangeVideos

2D Animation Videos

Pros and Cons of 2D Animations

Jun 24, 2021 OrangeVideos

Social Media Videos

Benefits of using stock footage in videos

Jun 10, 2021 OrangeVideos

Explainer Videos

The importance of storyboarding

May 26, 2021 OrangeVideos

Brand Films

Orange Videos - Process

May 12, 2021 OrangeVideos

Ad Films

Lights, Camera, Action!

Apr 24, 2021 OrangeVideos

Social Media Videos

7 Most Effective Video Styles

Mar 18, 2021 OrangeVideos

Corporate Videos

Year in Review - 2020

Jan 07, 2021 OrangeVideos

Corporate Videos

Starting Afresh with a New Office

Oct 30, 2020 OrangeVideos

Social Media Videos

7 elements every video needs

Sept 02, 2020 OrangeVideos

Explainer Videos

Explainer video scripts

Aug 01, 2020 OrangeVideos

Explainer Videos

Everything about whiteboard videos

Jun 29, 2020 OrangeVideos